How Better Culture Can Transform a Workplace

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How Better Culture Can Transform a Workplace

Understanding organisational culture is not optional—it is key to performance. Today, companies realise that culture is not just about having the right perks or flashy office spaces but about creating a dynamic environment where employees feel valued, aligned, and motivated to contribute to long-term success. The new tools are leading the charge in helping businesses do just that.

Employees feel valued, motivated, and connected to the company. Employees are more productive and innovative. The top talent is retained. The company produces better business outcomes. The company establishes a strong reputation, which can lead to more interest in job vacancies. How better culture can transform a workplace.

Why Organisational Culture Matters

As companies like Airbnb have demonstrated, fostering a culture that emphasises belonging and creativity pays off in spades. Airbnb’s low turnover rate and high employee engagement are directly tied to a strong, value-driven culture. Employees at Airbnb don’t just work for the company—they align with its mission, and that connection fosters innovation, collaboration, and long-term success.

On the other hand, companies like Palo Alto Networks have struggled with high turnover due to a fast-paced, high-stress environment. While the company’s emphasis on innovation has made it a leader in cybersecurity, the lack of work-life balance and unclear career paths have led to employee dissatisfaction. This reinforces a critical point: a toxic or misaligned culture can be a company’s undoing, regardless of its market success.

The Power of Culture

A Cultural focus takes a nuanced approach to understanding these dynamics. It assesses cultural alignment by mapping out organizational values and individual psychological traits, offering a clear picture of how well employees resonate with the company’s ethos. By gaining insight into team dynamics, tools help companies avoid the costly mistake of hiring based solely on skills without considering cultural fit.

The tool doesn’t just stop at assessments – it also provides actionable insights that enable companies to nurture team cohesion and development. Whether a company is striving to improve communication or reduce employee churn, tools offer a tailored approach to improving workplace culture.

A Competitive Edge in Hiring

One of the most pressing challenges businesses face today is the high cost of hiring and turnover. Companies with strong, positive cultures, like Airbnb, have a clear advantage in this area. They attract talent who not only meet the job requirements but also feel personally invested in the company’s mission. This alignment reduces turnover and creates a more engaged, productive workforce. Build to ensure you can replicate this success by improving the hiring and retention of employees who share core values.

In a world where employee retention is increasingly tied to cultural fit and alignment, Tools like culture canvas offer deep insights into the psychological traits that define teams, and how these traits interact with a company’s values. This month, Culture Canvas is released to revolutionise how companies assess their organisational culture and team dynamics. Gyfted’s tool allows leaders to identify potential mismatches and areas for improvement before they lead to costly turnover or disengagement.

Here are some ways to improve your company’s culture:

Values guide decision-making and influence employee behaviour. Demonstrate your commitment to the company’s values. Encourage open, two-way conversations. Praise and recognise employees who exhibit core values. Set goals to create a workplace where all employees feel respected. Create an environment where employees feel comfortable sharing ideas and raising concerns. Providing a better work-life balance is also considered for employee well-being. Mistakes can be opportunities for learning and innovation

In contrast, a negative workplace culture can lead to low morale, high turnover, and decreased productivity.

Featured photo by Yan Krukau from Pexels
Hannah Murray

Hannah is a freelance travel and fashion writer who prides herself in finding the perfect tours and operators to make your journey as authentic and memorable as possible.

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