Know What You Should Do Before You Start a Business
Know What You Should Do Before You Start a Business
Starting a new business is not at all a straightforward affair. It is not only risky but also calls for a lot of preparation. When you set forth to start a new business, you will find many things popping up that you are yet to know. You need to learn many new things so that you can eventually set up a viable business.
Now, the obvious question is: what you need to do before you start a business? Rather than confusing yourself about what to do or where to start, follow these steps. Know what you should do before you start a business.
Work on Your Idea
The first step is to work a bit more on your existing idea. You must already have an idea of what product you want to sell. If not, then you must have at least planned the market to enter.
If you have a product idea in your mind, then research the existing companies dealing with similar products. Try to understand how the current brands are delivering value. Also, think about you can outshine them.
If you can find out something better you can deliver than other brands, then you have discovered your niche and formulated a solid idea. You are ready to proceed to the next step.
Formulate a Business Plan
Once you finalize your idea, the next step is to create a business plan. Wherein, you have to find answers to some pertinent questions, such as what is the market need you are going to satisfy? What will be your target market, your goals? How will you bear the costs?
The answers to such questions will comprise of your business plan.
If you jump on to your business right away without scratching your head, you will commit many mistakes that will take a toll on your business and finance.
Do Market Research
You cannot escape conducting market research so that you can understand your target market thoroughly. Therefore do market research involving the demographics and the tastes & preferences of your potential customers. Market research mainly consists of conducting surveys to elicit the tastes and preferences of potential customers, holding focus group discussions, researching public data, among others.
You should not fall behind conducting market research, or else you will not be able to understand your target customers in terms of what are their needs, preferences, and behaviour. Likewise, market research also helps you to understand your competitor base. It will also help if you make efforts to gather the demographic information about your target market so you will get to know about the opportunities as well as restraints within the market.
To be successful in your business, you should differentiate your products and services from those of your competitors. In this way, you will be able to give a unique value to your customers.
If you are not in a position to conduct market research on your own, you can delegate the task to a professional market research company.
Check Out Your Finances
It is needless to say that starting a business calls for money. Therefore, you should assess the possible cost structure of your business and figure out how you will cover the costs. It will help if you determine how you will fund your business. Ponder on whether you will have to raise funds via business loans or you have an investor to fund your business.
If you want to leave your current job and concentrate on your business, then make sure you have put aside enough money to support your family until your business makes a profit. Keep in mind that many startup businesses fail because their money gets exhausted before they make a profit. So, be careful in planning your finances.
Decide the Legal Business Structure
Do not register your company in haste. Instead, spend some time deciding what kind of entity it will be. You should take consideration seriously as the business structure legally impacts everything–from filing your taxes to liability if something goes wrong.
There are fundamentally three options to consider:
If you plan to own the business entirely by yourself, you can register it as a sole proprietorship business. You will be responsible for all debt obligations with such an entity. But there is a downside too. A proprietorship business can affect your credit.
The next option is a partnership business. It means you can include one or more people as business owners. And are individually called as business partners. You can include partners who are with complementary skills and help your business flourish.
But, if you want your business to be a separate entity, you have the option of forming one of the many corporation types. As a corporation is a separate entity from its owners, corporations can own property, pay taxes, assume liability, enter contacts, and also be sued like an individual.
One of the preferable choices for small businesses is a limited liability corporation. While it has legal protections of a corporation, it also allows the tax benefits of a partnership.