Make It Shine – Why Businesses Should Invest in Jewellery Retouching Services
Make It Shine – Why Businesses Should Invest in Jewellery Retouching Services
From chunky necklaces to statement earrings to elegant diamond rings, a single piece of bling changes the way an entire outfit looks. For this reason, the jewellery industry shows no signs of slowing down. People continue to support fine jewellery and fashion accessories from established brands and local designers alike. But how can you make yours stand out? Make it shine – why businesses should invest in jewellery retouching services.
It’s Time to Increase Online Presence
We’re experiencing a global pandemic, and the best way to stay safe is through physical distancing. So, businesses have to pay more attention to their online presence. People are relying on online shopping for a lot of their needs. They also have more time to browse while they’re at home for a prolonged period.
Make the most of the situation by upgrading your online image – literally. First, you have to update your website to make sure site visitors enjoy their browsing experience. Second, you have to make sure you have a consistent brand identity across your social media platforms. And most importantly, you have to make sure that the products you feature look good enough to catch your audience’s attention.
Consider investing in high-end jewellery photo retouching that makes your products sparkle.
Make Your Products Dazzle
Jewellery retouching services are meant to make your products look enticing. These services are supposed to capture the beauty of any ring, bracelet, necklace, or earring in a way that cameras usually can’t. Seasoned photo editors apply the following techniques to highlight the charm of your products:
Dust and Scratch Cleaning – This shows jewellery in their perfect form.
Background Cleaning – This makes jewellery photos ready for online layouts.
Stone Polishing – This ensures the photo captures the jewellery’s natural shine.
Colour Correction – This makes sure the jewellery looks the same as it does in person.
Shadow Creation – This adds depth to the photo and makes it look natural to the viewer.
These aren’t things that you can do on an automatic photo filter app, though. Professional photo editors use the latest techniques and technology to capture the natural dazzle of your jewellery.
Invest in Professional Retouching
Remember: great photo editing and retouching is supposed to make the viewer view the beauty of the jewellery as if they were looking at the object in person, rather than on a screen. These factors of professional retouching could make all the difference to your e-commerce endeavours:
Professional Camera – Many smartphones have good cameras, but nothing compares to the sharp lenses of a professional camera.
Studio Lights – No matter how beautiful the natural lighting is, it might not capture the beauty of your jewellery the same way studio lights do.
Editing Pen – Beauty isn’t in the filter used. It’s in the way a professional photo editor uses their pen to make the product stand out.
Subtle Modifications – People won’t be interested in jewellery that doesn’t look realistic. They’re attracted to naturally gorgeous pieces.
Take advantage of the fact that the whole world seems to be online 24/7, waiting on news about the pandemic and finding ways to adjust to this new normal. Give your online image a literal boost and watch your jewellery business sparkle brighter than ever.
